(PSCM) Procurement & Supply Chain

Supply Chain is
what no one talks about.Until shit hits the fan.

I make sure Supply Chain doesn’t hold the business back.

Experience built inside and alongside D2C & eCommerce brands.

SNOCKS
Glow25
Doonails
Hunderunde
viktilabs+
Plants Are Purple
WLDOHO
Rudelkönig
LICARGO
Samthus
Grønenberg
bumpli
vetain
Optimum Performance
Naturida
slimpuro
BERGKVIST
SNOCKS
Glow25
Doonails
Hunderunde
viktilabs+
Plants Are Purple
WLDOHO
Rudelkönig
LICARGO
Samthus
Grønenberg
bumpli
vetain
Optimum Performance
Naturida
slimpuro
BERGKVIST

It rarely starts with one big problem.

OCT 7

€14k for air freight. Less than €4k was actually needed.

OCT 15

€160k potential 3PL savings. No time to dig deeper.

OCT 9

€110k for a new ERP. The forecasting problem remains.

OCT 30

Inventory €1.3M above target, bestseller out of stock.

Google Meet

Monthly Supply Chain Review

October 30 · 10:02 AM · 2 participants

Andreas Keller — Managing DirectorMiguel Santos — Supply Chain Manager
10:17 — Andreas, Managing Director

“I don’t really understand this. Sales is telling me our bestsellers are out of stock, but our inventory value is now at €3.1 million — the highest it’s ever been.”

10:18 — Miguel, Supply Chain Manager

“From what I can see so far, it looks like demand for our bestsellers spiked and burned through the safety stock within a few days. At the same time, the new products seem to be selling below forecast.”

10:19 — Andreas, Managing Director

“Okay. Our inventory should be closer to €1.8 million. We’re currently €1.3 million above that. What’s the plan to bring it down?”

Read full transcript →

In Supply Chain,
every decision costs real money.

The right support depends on where the problem sits.

Different problems need different kinds of support.

Guidance for the person. Challenge for the decision. Ownership for the project. Leadership for the function.

Marco Koehler
Marco Koehler

I’ve been on the other side of these problems.

I’ve worked across Supply Chains for more than 15 years — from global procurement at Jägermeister to leading Supply Chain at Glow25 through its scale from €30M to €120M. Along the way: D2C, FMCG and production; Shopify to MRP; single-market operations to European and US expansion.

Business models
D2C·eCommerce·FMCG·Production
Operating complexity
Procurement·Planning·Inventory·3PL·Batch & Expiry·MRP
Scale & channels
Single-channel·Multichannel·Omnichannel·DACH·Europe·US
Glow25
Head of Supply Chain and Procurement. Led a team of six and enabled the company's fast growth from the inside.
Glow25Glow25
SNOCKS
Built the inventory management system that carried SNOCKS from €30M to over €100M. All in Google Sheets.
SNOCKSSNOCKS
Doonails
Built a custom inventory management system that the SaaS tools of the time could not match.
DoonailsDoonails
BRUNA
Current Supply Chain engagement. Demand planning, inventory accuracy, and financial visibility.
BRUNABRUNA
PAP
Built a custom inventory management system that the SaaS tools of the time could not match.
PAPPAP
Samthus
Built a highly customized inventory management setup in Google Sheets. Still running today.
SamthusSamthus
Rudelkönig
Built a highly customized inventory setup in Google Sheets, still running today, with custom API integrations to Amazon and Shopify.
RudelkönigRudelkönig
viktilabs
Built a custom inventory management system that the SaaS tools of the time could not match.
viktilabsviktilabs
Jägermeister
Global Brand Merchandising team. Responsible for German on- and off-trade POS products and cooling devices. A lot of travel across Asia.
JägermeisterJägermeister

What are you dealing with?

Tell me where things stand. We’ll figure out what makes sense.

A few things worth reading first.

Not ready to talk? Start here.